Services

Blending Service and Sales

No one knows more about blending service and sales skills than Caras Training. Our content has helped clients in a myriad of industries to improve the quality of the care their customers receive while increasing the average order size at the same time.

Highly customized training for Blending Service & Sales includes Caras Training’s original and powerful content:

“Why Selling Is Service and Service Needs Selling” helps non-salespeople make the connection between the right kind of selling and excellent customer care. They become unafraid to blend service and selling.

“When and How to Look For, Listen For and Ask About Up-sell or Cross-sell Opportunities” teaches all levels of learners to respond to the right cues so they can talk about add-on products and services that make sense for the customer and the company.

“The 3 Things Buyers Value” includes money, time, and the meeting of emotional needs such as security, comfort and peace of mind. This learning turns the old idea of “features and benefits” into statements service people can really use.

“Selling Value” is a highly customized lesson that connects the features of your most important products and services to the value each feature offers. Learners understand and practice talking about the features and why they make sense for the customer without sounding like stereotypical salespeople.

Since 1990, we have helped clients blend service and sales behaviors in retail stores and contact centers. Please contact us for sample curricula and coaching programs that have resulted in improved customer satisfaction and increased profits for our clients.